ShelfVelopowered by Tastewise
Heineken Original Premium Lager
SteadyHeinekenBeer

Heineken Original Premium Lager

Updated July 21, 2026

Velocity index

3/100

Recently sold

60+

Store coverage

3 stores

Price (median)

$30.49

4.3 (100+ ratings)

Velocity trend (recently-sold trajectory)

June 15, 2026 – July 21, 2026 · hover for the recently-sold bracket per snapshot

Show the data table (24 snapshots)
Heineken Original Premium Lager — recently-sold bracket and store coverage per snapshot date.
Snapshot dateRecently sold (items)Stores selling it
June 15, 202650+ recently sold1
June 16, 202650+ recently sold1
June 17, 202650+ recently sold1
June 22, 202650+ recently sold1
June 23, 202650+ recently sold1
June 25, 202650+ recently sold1
June 26, 202650+ recently sold1
June 27, 202650+ recently sold1
June 28, 202650+ recently sold1
July 3, 202650+ recently sold1
July 5, 202650+ recently sold1
July 6, 202650+ recently sold1
July 7, 202650+ recently sold1
July 8, 202650+ recently sold1
July 9, 202650+ recently sold1
July 10, 202650+ recently sold1
July 12, 202650+ recently sold1
July 13, 202650+ recently sold1
July 15, 202650+ recently sold1
July 16, 202650+ recently sold2
July 17, 202650+ recently sold1
July 18, 202650+ recently sold1
July 20, 202650+ recently sold2
July 21, 202660+ recently sold2

Based on a panel of US convenience & grocery stores on a delivery platform — a delivery-channel sample, not national retail sales.

How it compares in Beer

Budweiser American Lager Beer
Steady$9.29

Budweiser American Lager Beer

Budweiser · 1,500+ recently sold · 5 stores

Blue Moon Belgian White Wheat Ale
Steady$16.79

Blue Moon Belgian White Wheat Ale

Blue Moon · 300+ recently sold · 5 stores

Michelob Ultra Superior Light American Lager
Steady$19.49

Michelob Ultra Superior Light American Lager

Michelob Ultra · 600+ recently sold · 4 stores

Bud Light
Steady$16.49

Bud Light

Bud Light · 600+ recently sold · 5 stores

Sierra Nevada Brewing Co Little Thing Hazy IPA
Steady$14.79

Sierra Nevada Brewing Co Little Thing Hazy IPA

Sierra Nevada · 300+ recently sold · 3 stores

Pacífico Clara Mexican Lager
Steady$19.49

Pacífico Clara Mexican Lager

Pacífico Clara · 200+ recently sold · 3 stores

More beer by velocity

  1. 1.Modelo Oro Gold Standard Import Light Mexican Lager25/100
  2. 2.Michelob Amberbock Dark Lager15/100
  3. 3.Sapporo Premium Lager28/100
  4. 4.Michelob Ultra Superior Limited Edition American Light Lager26/100
  5. 5.Busch Premium Lager23/100
  6. 6.Corona Sunbrew Citrus Cerveza Mexican Import Lager Longneck20/100
  7. 7.Coors Light American Lager19/100
  8. 8.Heineken Original Premium Malt Lager Slim19/100

See the full ranking: trending beer · Heineken product velocity.

Related categories in Alcohol

Frequently asked questions

Is Heineken Original Premium Lager selling well?
Heineken Original Premium Lager has a velocity index of 3/100 in Beer and is currently steady. It was 60+ recently sold across 3 stores in the panel. Based on a panel of US convenience & grocery stores on a delivery platform — a delivery-channel sample, not national retail sales.
Is Heineken trending up or down?
Over the tracking window, Heineken Original Premium Lager is steady (holding its velocity).