Trending Candy in 2026: What's Selling Now

Last updated July 21, 2026 · 2,346 products tracked

Best-selling candy by velocity

#ProductCategoryVelocityRecently soldStores
1Reese's King Size Milk Chocolate Peanut Butter Candy CupsReese's King Size Milk Chocolate Peanut Butter Candy CupsReese'sCandy
Steady
44,900+10
2Reese's Milk Chocolate Peanut Butter Cups Candies King SizeReese's Milk Chocolate Peanut Butter Cups Candies King SizeReese'sCandy
Steady
10,200+10
3Trolli Sour Brite Crawlers Gummi CandyTrolli Sour Brite Crawlers Gummi CandyTrolliCandy
Steady
21,000+3
4Snickers Original Super Bowl Milk Chocolate Candy Bar Share SizeSnickers Original Super Bowl Milk Chocolate Candy Bar Share SizeSnickersCandy
Steady
15,200+12
5AirHeads Assorted Candy BarsAirHeads Assorted Candy BarsAirHeads AssortedCandy
Steady
15,800+5
6Twix Caramel Milk Chocolate Cookie Candy Bars Share SizeTwix Caramel Milk Chocolate Cookie Candy Bars Share SizeTwixCandy
Steady
18,400+11
7Kit Kat Milk Chocolate Wafer Candy Bar King SizeKit Kat Milk Chocolate Wafer Candy Bar King SizeKit KatCandy
Steady
26,700+11
8TWIX Caramel Milk Chocolate Cookie Candy Bars Full SizeTWIX Caramel Milk Chocolate Cookie Candy Bars Full SizeTwixCandy
Steady
9,900+9
9Hershey's Milk Chocolate Candy BarHershey's Milk Chocolate Candy BarHershey'sCandy
Steady
28,700+11
10Life Savers Wild Berries Gummy CandiesLife Savers Wild Berries Gummy CandiesLifesaversCandy
Steady
6,100+11
11Skittles Wild Berry Chewy Candy Full SizeSkittles Wild Berry Chewy Candy Full SizeSkittlesCandy
Steady
5,200+9
12Haribo Twin Snakes Gummy Candy Share SizeHaribo Twin Snakes Gummy Candy Share SizeHariboCandy
Steady
10,800+6
13Reese's Big Cup Milk Chocolate Peanut Butter Cups King SizeReese's Big Cup Milk Chocolate Peanut Butter Cups King SizeReese'sCandy
Steady
9,800+11
14Hershey's Cookies 'n' Creme BarHershey's Cookies 'n' Creme BarHershey'sCandy
Steady
11,700+9
15Nerds Rainbow Gummy Clusters CandyNerds Rainbow Gummy Clusters CandyNerds RainbowCandy
Steady
7,700+12
16Extra Sugar Free Spearmint Flavor Long Lasting Chewing Gum Sticks SingleExtra Sugar Free Spearmint Flavor Long Lasting Chewing Gum Sticks SingleExtraCandy
Steady
5,500+11
17Kinder Bueno Milk Chocolate and Hazelnut Cream Wafer BarsKinder Bueno Milk Chocolate and Hazelnut Cream Wafer BarsKinder BuenoCandy
Steady
9,100+11
18Hershey's Whole Almond Milk Chocolate Candy Bar King SizeHershey's Whole Almond Milk Chocolate Candy Bar King SizeHershey'sCandy
Steady
13,000+8
19AirHeads Xtremes Rainbow Berry Chewy CandyAirHeads Xtremes Rainbow Berry Chewy CandyAirHeads XtremesCandy
Steady
15,800+4
20Life Savers 5 Flavors Gummies CandyLife Savers 5 Flavors Gummies CandyLifesaversCandy
Steady
6,200+12

Based on a panel of US convenience & grocery stores on a delivery platform — a delivery-channel sample, not national retail sales.

Fastest-growing candy

The full Candy report

The complete Candy velocity report

  • • All 2,346 tracked candy products, ranked
  • • 12-week velocity & momentum history per product
  • • Brand-level roll-ups and new-entrant watchlist
  • • CSV export for your own analysis

New & notable in candy

Frequently asked questions

What is the best-selling candy product right now?
Reese's King Size Milk Chocolate Peanut Butter Candy Cups by Reese's has the highest sales velocity in candy on ShelfVelo, at 44,900+ recently sold across 10 stores in the panel.
What is the fastest-growing candy product?
Mentos Pure Fresh Sugar-Free Fresh Mint Gum is the fastest-rising candy item by momentum (surging) over the tracking window.
How is sales velocity measured?
ShelfVelo ranks products by how broadly and how fast they're "recently sold" across a panel of US convenience & grocery stores on a delivery platform, using ordinal velocity tiers over a multi-week window. Based on a panel of US convenience & grocery stores on a delivery platform — a delivery-channel sample, not national retail sales.

Looking for more? Explore the Top 100 bestsellers or all categories.