ShelfVelopowered by Tastewise

Trending Dairy & Eggs in 2026: What's Selling Now

Updated September 24, 2026 · 2,575 products tracked

Best-selling dairy & eggs by velocity

Top dairy & eggs by sales velocity across the US convenience & grocery store panel, updated September 24, 2026.
RankProductCategoryVelocity index (0–100)Recently sold (items)Stores (of panel)
1Fairlife Lactose Free 2% Reduced Fat Ultra-Filtered MilkFairlife Lactose Free 2% Reduced Fat Ultra-Filtered MilkFairlifeDairy & Eggs
Steady
6,300+9
2Lactaid Lactose Free Whole MilkLactaid Lactose Free Whole MilkLactaid LactoseDairy & Eggs
Steady
6,600+9
3Fairlife Lactose Free 50% Less Sugar 2% Reduced Fat Ultra-Filtered Chocolate MilkFairlife Lactose Free 50% Less Sugar 2% Reduced Fat Ultra-Filtered Chocolate MilkFairlifeDairy & Eggs
Steady
4,400+9
4Fairlife Lactose Free Ultra Filtered Whole MilkFairlife Lactose Free Ultra Filtered Whole MilkFairlifeDairy & Eggs
Steady
4,700+7
5Kraft Singles American Cheese SlicesKraft Singles American Cheese SlicesKraftDairy & Eggs
Steady
12,300+11
6Yoo-Hoo Chocolate DrinkYoo-Hoo Chocolate DrinkYoo-Hoo ChocolateDairy & Eggs
Steady
2,600+12
7Philadelphia Original Cream Cheese BrickPhiladelphia Original Cream Cheese BrickPhiladelphiaDairy & Eggs
Steady
4,100+10
8Chobani Non-Fat Strawberry on the Bottom Greek YogurtChobani Non-Fat Strawberry on the Bottom Greek YogurtChobaniDairy & Eggs
Steady
1,300+10
9Nesquik Low Fat Chocolate Milk RTDNesquik Low Fat Chocolate Milk RTDNesquik LowDairy & Eggs
Steady
5,600+10
10Vital Farms Organic Pasture Raised Grade A Large EggsVital Farms Organic Pasture Raised Grade A Large EggsVital FarmsDairy & Eggs
Steady
5,900+6
11Silk Plant Based Vanilla Almond MilkSilk Plant Based Vanilla Almond MilkSilkDairy & Eggs
Steady
7,500+4
12Nesquik Low Fat Strawberry Flavored MilkNesquik Low Fat Strawberry Flavored MilkNesquik LowDairy & Eggs
Steady
4,600+9
13International Delight French Vanilla Coffee CreamerInternational Delight French Vanilla Coffee CreamerInternational DelightDairy & Eggs
Steady
8,300+8
14Land O'Lakes Salted ButterLand O'Lakes Salted ButterLand O'LakesDairy & Eggs
Steady
3,200+6
15Oatly! Orginal Oat MilkOatly! Orginal Oat MilkOatly! OrginalDairy & Eggs
Steady
2,600+6
16Reddi Wip Original Dairy Whipped ToppingReddi Wip Original Dairy Whipped ToppingReddi WipDairy & Eggs
Steady
1,500+7
17Imperial Vegetable Oil SpreadImperial Vegetable Oil SpreadImperial VegetableDairy & Eggs
Steady
19,200+6
18Vital Farms Pasture-Raised Large Brown EggsVital Farms Pasture-Raised Large Brown EggsVital FarmsDairy & Eggs
Steady
4,400+5
19Borden American Cheese SinglesBorden American Cheese SinglesBorden AmericanDairy & Eggs
Steady
6,200+4
20Fairlife 2% Reduced Fat Ultra-Filtered Chocolate MilkFairlife 2% Reduced Fat Ultra-Filtered Chocolate MilkFairlifeDairy & Eggs
Steady
5,100+6

Based on a panel of US convenience & grocery stores on a delivery platform — a delivery-channel sample, not national retail sales.

Momentum mix in dairy & eggs

How the 2,575 tracked dairy & eggs products split across momentum tiers, updated September 24, 2026.
MomentumWhat it meansProductsShare of category
SurgingRising fast across the panel00%
RisingTrending up over the window29712%
SteadyHolding its velocity2,11882%
CoolingEasing off over the window1596%
FallingDeclining across the panel10%

Fastest-growing dairy & eggs

  1. Califia Farms Organic Unsweetened Coconut Milk
    #1Rising$6.79

    Califia Farms Organic Unsweetened Coconut Milk

    Califia Farms · 800+ recently sold · 4 stores

  2. Vital Farms Pasture-Raised Large Eggs
    #2Rising$9.79

    Vital Farms Pasture-Raised Large Eggs

    Vital Farms · 4,300+ recently sold · 5 stores

The full Dairy & Eggs report

The complete Dairy & Eggs velocity report

  • • All 2,575 tracked dairy & eggs products, ranked
  • • 12-week velocity & momentum history per product
  • • Brand-level roll-ups and new-entrant watchlist
  • • CSV export for your own analysis

New & notable in dairy & eggs

  1. Imperial Vegetable Oil Spread
    #1Steady$2.29

    Imperial Vegetable Oil Spread

    Imperial Vegetable · 19,200+ recently sold · 6 stores

  2. Vital Farms Pasture-Raised Large Brown Eggs
    #2Steady$8.99

    Vital Farms Pasture-Raised Large Brown Eggs

    Vital Farms · 4,400+ recently sold · 5 stores

  3. Yoplait Original Low Fat French Vanilla Yogurt Cup
    #3Steady$0.95

    Yoplait Original Low Fat French Vanilla Yogurt Cup

    Yoplait · 1,900+ recently sold · 5 stores

  4. Almond Breeze Unsweetened Vanilla Almondmilk
    #4Steady$3.49

    Almond Breeze Unsweetened Vanilla Almondmilk

    Almond Breeze · 1,000+ recently sold · 5 stores

  5. International Delight Frosted Sugar Cookie Creamer
    #5Steady$4.00

    International Delight Frosted Sugar Cookie Creamer

    International Delight · 2,800+ recently sold · 3 stores

  6. Oikos Triple Zero Mixed Berry Greek Yogurt
    #6Steady$5.84

    Oikos Triple Zero Mixed Berry Greek Yogurt

    Oikos · 1,000+ recently sold · 2 stores

  7. Yoplait Original Low Fat Strawberry and Strawberry Banana Yogurt Variety
    #7Steady$5.94

    Yoplait Original Low Fat Strawberry and Strawberry Banana Yogurt Variety

    Yoplait · 900+ recently sold · 2 stores

  8. International Delight French Vanilla Creamer Singles
    #8Steady$4.07

    International Delight French Vanilla Creamer Singles

    International Delight · 900+ recently sold · 2 stores

Frequently asked questions

What is the best-selling dairy & eggs product right now?
Fairlife Lactose Free 2% Reduced Fat Ultra-Filtered Milk by Fairlife has the highest sales velocity in dairy & eggs on ShelfVelo, at 6,300+ recently sold across 9 stores in the panel.
What is the fastest-growing dairy & eggs product?
Califia Farms Organic Unsweetened Coconut Milk is the fastest-rising dairy & eggs item by momentum (rising) over the tracking window.
How is sales velocity measured?
ShelfVelo ranks products by how broadly and how fast they're "recently sold" across a panel of US convenience & grocery stores on a delivery platform, using ordinal velocity tiers over a multi-week window. Based on a panel of US convenience & grocery stores on a delivery platform — a delivery-channel sample, not national retail sales.

Looking for more? Explore the Top 100 bestsellers or all categories.