Trending Wine in 2026: What's Selling Now
Updated November 9, 2026 · 666 products tracked
Best-selling wine by velocity
Based on a panel of US convenience & grocery stores on a delivery platform — a delivery-channel sample, not national retail sales.
Momentum mix in wine
| Momentum | What it means | Products | Share of category |
|---|---|---|---|
| Surging | Rising fast across the panel | 1 | 0% |
| Rising | Trending up over the window | 54 | 8% |
| Steady | Holding its velocity | 551 | 83% |
| Cooling | Easing off over the window | 60 | 9% |
| Falling | Declining across the panel | 0 | 0% |
Fastest-growing wine
#1Surging$9.99Sutter Home California Pink Moscato
Sutter Home · 200+ recently sold · 3 stores
#2Rising$9.99Woodbridge by Robert Mondavi Chardonnay White Wine
Woodbridge · 1,000+ recently sold · 4 stores
The full Wine report
The complete Wine velocity report
- • All 666 tracked wine products, ranked
- • 12-week velocity & momentum history per product
- • Brand-level roll-ups and new-entrant watchlist
- • CSV export for your own analysis
New & notable in wine
#1Steady$9.99Woodbridge by Robert Mondavi Sauvignon Blanc California White Wine
Woodbridge · 300+ recently sold · 2 stores
#2Steady$7.99Sutter Home Cabernet Sauvignon California Red Wine Screwcap
Sutter Home · 200+ recently sold · 2 stores
#3Steady$8.49Robert Mondavi Private Selection Cabernet Sauvignon California Red Wine
Robert Mondavi · 200+ recently sold · 2 stores
#4Steady$8.99Frontera Wines Chile Sauvignon Blanc
Frontera Wines · 80+ recently sold · 2 stores
Frequently asked questions
- What is the best-selling wine product right now?
- Liberty Creek Pinot Grigio White Wine by Liberty Creek has the highest sales velocity in wine on ShelfVelo, at 1,100+ recently sold across 4 stores in the panel.
- What is the fastest-growing wine product?
- Sutter Home California Pink Moscato is the fastest-rising wine item by momentum (surging) over the tracking window.
- How is sales velocity measured?
- ShelfVelo ranks products by how broadly and how fast they're "recently sold" across a panel of US convenience & grocery stores on a delivery platform, using ordinal velocity tiers over a multi-week window. Based on a panel of US convenience & grocery stores on a delivery platform — a delivery-channel sample, not national retail sales.
Looking for more? Explore the Top 100 bestsellers or all categories.