How is Fairlife performing on ShelfVelo?

Fairlife's top product by velocity is Fairlife Lactose Free 2% Reduced Fat Ultra-Filtered Milk. Based on a panel of US convenience & grocery stores on a delivery platform — a delivery-channel sample, not national retail sales.

Fairlife: product velocity & bestsellers

11 products tracked · Last updated July 21, 2026

Fairlife products by velocity

#	Product	Category	Velocity	Recently sold	Stores
1	Fairlife Lactose Free 2% Reduced Fat Ultra-Filtered MilkFairlife	Dairy & Eggs	Steady100	6,400+	8
2	Fairlife Lactose Free 50% Less Sugar 2% Reduced Fat Ultra-Filtered Chocolate MilkFairlife	Dairy & Eggs	Steady93	3,700+	10
3	Fairlife Lactose Free Ultra Filtered Whole MilkFairlife	Dairy & Eggs	Steady77	5,100+	5
4	Fairlife 2% Reduced Fat Ultra-Filtered Chocolate MilkFairlife	Dairy & Eggs	Steady74	5,400+	6
5	Fairlife 2% Reduced Fat Ultra-Filtered Strawberry MilkFairlife	Dairy & Eggs	Steady69	3,000+	6
6	Fairlife 2% Reduced Fat Ultra-Filtered MilkFairlife	Dairy & Eggs	Steady58	3,200+	4
7	Fairlife Core Power High Protein Chocolate Milk ShakeFairlife	Drinks	Steady25	1,400+	2
8	Fairlife Nutrition Plan High Protein Chocolate Nutrition ShakeFairlife	Drinks	Steady16	1,100+	1
9	Fairlife Yup! Reduced Fat Scoop O' Vanilla Ultra Filtered MilkFairlife	Dairy & Eggs	Steady9	100+	1
10	Fairlife Core Power Chocolate Protein ShakeFairlife	Drinks	Rising4	80+	1
11	Fairlife Nutrition Plan Vanilla High Protein ShakeFairlife	Drinks	Steady3	80+	1

Based on a panel of US convenience & grocery stores on a delivery platform — a delivery-channel sample, not national retail sales.

Frequently asked questions

How is Fairlife performing on ShelfVelo?: Fairlife's top product by velocity is Fairlife Lactose Free 2% Reduced Fat Ultra-Filtered Milk. Based on a panel of US convenience & grocery stores on a delivery platform — a delivery-channel sample, not national retail sales.