How is Michelob Ultra performing on ShelfVelo?

Michelob Ultra's top product by velocity is Michelob Ultra Light Superior American Lager Slim. Based on a panel of US convenience & grocery stores on a delivery platform — a delivery-channel sample, not national retail sales.

Michelob Ultra: product velocity & bestsellers

18 products tracked · Updated November 9, 2026

Michelob Ultra products by velocity

Michelob Ultra products ranked by sales velocity across the US convenience & grocery store panel, updated November 9, 2026.
Rank	Product	Category	Velocity index (0–100)	Recently sold (items)	Stores (of panel)
1	Michelob Ultra Light Superior American Lager SlimMichelob Ultra	Alcohol	Steady100	5,800+	10
2	Michelob Ultra Specialty Superior American Light Lager SlimsMichelob Ultra	Alcohol	Steady95	5,700+	8
3	Michelob Ultra Superior Limited Edition American Light LagerMichelob Ultra	Alcohol	Steady60	2,500+	5
4	Michelob Ultra Light Superior American LagerMichelob Ultra	Alcohol	Steady49	1,800+	9
5	Michelob Ultra Superior American Light LagerMichelob Ultra	Alcohol	Steady39	500+	4
6	Michelob Ultra Superior Limited Edition Light American Lager SlimMichelob Ultra	Alcohol	Steady32	700+	6
7	Michelob Ultra Superior Light American LagerMichelob Ultra	Alcohol	Steady31	600+	3
8	Michelob Ultra Superior Light BeerMichelob Ultra	Alcohol	Steady31	2,300+	1
9	Michelob Light Premium American LagerMichelob Ultra	Beer	Steady15	300+	1
10	Michelob Ultra Pure Gold Organic American Light LagerMichelob Ultra	Beer	Rising12	100+	1
11	Michelob Ultra Organic Signature Collection Hard Seltzer Slim Cans VarietyMichelob Ultra	Hard Seltzer	Steady12	100+	1
12	Michelob Ultra Superior Light LagerMichelob Ultra	Alcohol	Steady12	200+	1
13	Michelob Ultra Pure Gold Organic Light LagerMichelob Ultra	Alcohol	Steady12	100+	1
14	Michelob Ultra Zero Alcohol-Free American Lager SlimMichelob Ultra	Non-Alcoholic	Steady6	100+	1
15	Michelob Ultra Superior Light Beer Mini SlimMichelob Ultra	Beer	Steady2	50+	2
16	Michelob Ultra Pure Gold Organic American Light Lager SlimMichelob Ultra	Beer	Steady2	50+	1
17	Michelob Ultra Lime Non-Alcoholic American Lager BeerMichelob Ultra	Non-Alcoholic	Steady2	60+	1
18	Michelob Ultra Zero Non-Alcoholic LagerMichelob Ultra	Beer	Steady2	50+	1

Based on a panel of US convenience & grocery stores on a delivery platform — a delivery-channel sample, not national retail sales.

Frequently asked questions

How is Michelob Ultra performing on ShelfVelo?: Michelob Ultra's top product by velocity is Michelob Ultra Light Superior American Lager Slim. Based on a panel of US convenience & grocery stores on a delivery platform — a delivery-channel sample, not national retail sales.