ShelfVelo is a free index of the fastest-selling and fastest-growing grocery and convenience-store products in the US, ranked by sales velocity. It's based on delivery-platform convenience & grocery data and powered by Tastewise.

How is sales velocity measured?

Each product is scored by how broadly and how fast it is 'recently sold' across a panel of US convenience & grocery stores on a delivery platform, using ordinal velocity tiers and store coverage over a multi-week window. Momentum compares the recent window to earlier weeks to flag what's rising or cooling.

Where does the data come from?

From delivery-platform convenience & grocery signals across a panel of US stores. It is a delivery-channel sample, not a national retail census — useful for spotting demand trends, not exact unit sales.

How often is it updated?

Rankings refresh as new daily store snapshots arrive, typically weekly. Every page shows its 'last updated' date and the window it covers.

Live velocity index · powered by Tastewise

See what's flying off US shelves

ShelfVelo ranks the fastest-selling and fastest-growing grocery & convenience-store products by sales velocity — based on a panel of US stores on a delivery platform. Free, updated weekly.

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Fastest-growing right now

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#1Surging$3.59
Monster Energy Vanilla Shot Energy Drink
Monster · 1,100+ recently sold · 5 stores
#2Surging$5.25
Outshine Strawberry Fruit Ice Bars
Outshine Strawberry · 2,600+ recently sold · 3 stores
#3Surging$3.29
Hershey's Salted Caramel Creme King Size Bar
Hershey's · 900+ recently sold · 3 stores
#4Surging$4.29
Fanta Pineapple Soda
Fanta · 12,200+ recently sold · 6 stores
#5Surging$2.99
Bloom Pop Crisp Apple Limited Edition Prebiotic Soda
Bloom Pop · 1,200+ recently sold · 5 stores
#6Surging$3.83
Chips Ahoy! Brookie Baked Bites
Chips Ahoy! · 800+ recently sold · 3 stores
#7Surging$9.50
Reese's Milk Chocolate Snack Size Peanut Butter Cups Jumbo
Reese's · 500+ recently sold · 3 stores
#8Surging$4.39
Swiss Miss Chocolate Hot Cocoa Mix With Marshmallows
Swiss Miss · 1,500+ recently sold · 4 stores

Best-selling across the panel

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Best-selling US grocery & convenience products by sales velocity, updated November 9, 2026.
Rank	Product	Category	Velocity index (0–100)	Recently sold (items)	Stores (of panel)
1	Sprite Lemon-Lime SodaSprite	Drinks	Steady100	38,100+	16
2	Chester's Fries Flamin' Hot Flavored Corn SnacksChester's Fries	Snacks	Steady100	49,300+	13
3	Reese's Milk Chocolate Peanut Butter Cups Candies King SizeReese's	Candy	Steady100	44,000+	10
4	Fairlife Lactose Free 2% Reduced Fat Ultra-Filtered MilkFairlife	Dairy & Eggs	Steady100	6,500+	8
5	IceIce	Frozen	Steady100	13,200+	4
6	Nature's Own Butterbread Sandwich BreadNature's Own	Bakery	Steady98	8,600+	7
7	Dr Pepper Soda PETDr Pepper	Drinks	Steady97	42,000+	14
8	Kit Kat Milk Chocolate Wafer King Size BarKit Kat	Candy	Steady96	27,100+	13
9	Gatorade Thirst Quencher Cool Blue Sports DrinkGatorade	Drinks	Steady95	31,800+	14
10	Totino's Pizza Rolls Pepperoni Pizza Frozen AppetizersTotino's	Frozen	Steady95	19,500+	8

Based on a panel of US convenience & grocery stores on a delivery platform — a delivery-channel sample, not national retail sales.

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Frequently asked questions

What is ShelfVelo?: ShelfVelo is a free index of the fastest-selling and fastest-growing grocery and convenience-store products in the US, ranked by sales velocity. It's based on delivery-platform convenience & grocery data and powered by Tastewise.
How is sales velocity measured?: Each product is scored by how broadly and how fast it is 'recently sold' across a panel of US convenience & grocery stores on a delivery platform, using ordinal velocity tiers and store coverage over a multi-week window. Momentum compares the recent window to earlier weeks to flag what's rising or cooling.
Where does the data come from?: From delivery-platform convenience & grocery signals across a panel of US stores. It is a delivery-channel sample, not a national retail census — useful for spotting demand trends, not exact unit sales.
How often is it updated?: Rankings refresh as new daily store snapshots arrive, typically weekly. Every page shows its 'last updated' date and the window it covers.